Display Accessibility Tools

Accessibility Tools

Grayscale

Highlight Links

Change Contrast

Increase Text Size

Increase Letter Spacing

Readability Bar

Dyslexia Friendly Font

Increase Cursor Size

Brand Guide

A brand is more than a logo or the Spartan helmet it’s a promise. Upholding a brand means making good on a promise time after time. For Michigan State University, this promise and brand have been upheld for nearly 160 years.

College of Natural Science Logo

Logos and Marks

Official wordmarks for colleges, departments, centers, and programs are available to ensure consistent and professional unit identification across digital and print materials.
View More
College of Natural Science Photography Guide

Photography

Photography is a vital element of the MSU brand. It evokes emotion and connects people to the university.
View More
College of Natural Science Templates

Templates

These templates incorporate key elements of the university and college brands and are designed to be easily customized to fit your program’s content and communication goals.
View More
NatSci Branded Virtual Backgrounds for Zoom and Microsoft Teams

Virtual Backgrounds

Show your Spartan pride no matter where you are. A variety of virtual backgrounds customized for the College and each Department are available for use.
View More
MSU Branded Typography

Typography

Typography speaks volumes about an organization. MSU has chosen typefaces that reflect its bold, forward-thinking tone.
View More
Accessibility Guidelines

Accessibility

The web is fundamentally designed to work for all people, whatever their hardware, software, language, location or ability.
View More
college of natural science websites

Websites

Whether you're creating a new website or maintaining an existing one, our team is here to guide you every step of the way.
Learn More
college of natural science social media

Social Media

If you're looking to launch a new account or managing existing channels, our team is here to help you navigate social media with clarity, consistency, and purpose.
Learn More
 

Why does the College of Natural Science need a brand guide?

The college houses many unique programs, majors, specializations and people. However, each of these components is also housed within MSU. This means that each publication, website, or multimedia production needs to adhere to standards set forth by the college to maintain a united presence both within the MSU community and throughout the world.

Each member of the college community from faculty and staff to current students and alums, has a responsibility to be an ambassador of the strengths and diversity of the college. By sending strong ambassadors into communities around the world, the College of Natural Science promotes a distinct reputation.

Consistency of content, messaging, visuals and quality from each department will ensure that the brand of the college and of Michigan State University is recognizable and resonant throughout the university community, at home and abroad.

MSU Brand Guide

Online Content Accessibility



Beaumont Tower